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Bulletins

Timely, Topical and Technical Information That Educates

Make sure customers and prospects learn about and know the value of your services with Focal Point’s bulletins!

Our bulletins are perfect for education, special promotions throughout the season or whenever you need to give clear, technical information. The laser-compatible paper and printer-friendly design make it easy to imprint your logo, company information or any special offers you’d like to include.

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Crabgrass Control Bulletin

This bulletin explains why crabgrass is so hard to control, and discusses pre-emergents as an effective approach to preventing crabgrass seeds from germinating. Use it to let customers and prospects know that you won’t let crabgrass get the upper hand in their lawns.

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Weed Control Bulletin

Let your customers know that effective weed control is the result of a partnership between you and them. This bulletin promotes the benefits of chemical treatments in combination with good cultural practices such as proper mowing, fertilizing and watering.

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Lawn Aeration Bulletin

Use this bulletin to promote aeration as one of the best things you can do for your customers’ and prospects’ lawns. It’s a great way show them why this valuable service is such a “breath of fresh air” for their turf.

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Late-Season Seeding Bulletin

This bulletin helps to explain why lawn seeding is more effective in the fall than in the spring. Use it to promote lawn renovations after a long, hot, dry summer.

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Fall Fertilization Bulletin

Looking for an easy way to sell fall fertilization of lawns, trees and shrubs? This bulletin does a great job of explaining why landscape plants in suburban soils need extra help getting the proper nutrients for healthy growth.

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Watering Benefits Bulletin

Do your customers realize how critical water is for the health of their lawns and landscape plants? Use this bulletin to explain what water does, how it’s absorbed, and the different ways to deliver it effectively.

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Insect Management Bulletin

Show homeowners that it’s possible to control insect pests while still being kind to the environment. This bulletin discusses the main practices involved in IPM and advocates pest control that is efficient, economic and responsible.

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Disease Management Bulletin

This bulletin discusses the various causes of plant diseases, how to identify them, and how to go about controlling them. Use it to increase awareness among your customer base about the damage plant diseases can cause.

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Professional Lawn Care Bulletin

Let prospects know that you can improve both the health of their lawns and the quality of our environment with your professional lawn care services. This bulletin is great for selling fertilization, weed control, insect control, disease control and core aeration.

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Professional Landscaping Bulletin

Show prospects what a difference your landscaping services can make in the looks and value of their homes. This bulletin explains the many benefits of professional landscaping, in addition to providing various ideas for property improvements.

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Mailing Services

Direct Mailing:

Let Focal Point handle your next mailing project. Direct mail continues to be the most effective way to reach prospects at their home.

Focal Point can help you generate a new list based on zip codes and demographic criteria, or use your list as part of a mailing program. We can use pricing information you have in your database to provide your prospects with a price on your services, and we can also manage New Homeowner and Canceled Client mailings.


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  • "We've been working with Focal Point for over seven years, and their newsletter program is great! It gives us a high-impact marketing tool in full color, put together by a professional, knowledgeable staff that is very pleasant to work with. Focal Point provides a multitude of topics to choose from, or we can provide our own. Our customers love getting these newsletters. Strongly recommended!"

    Mark C. Borst Founder and President - Borst Landscape & Design
  • “As a high-end landscape architectural firm, we leave nothing to chance on details and really exceeding our clients’ expectations. Joe and his team have done just that for us. Their attention to detail and commitment to excellence has been second to none!”

    Ted Anthony Anthony's Landscaping
  • "We knew we needed a website that matched the professionalism our company is known for, and Focal Point really delivered. The look and feel and utility of our new site is just what we were after."

    Joe Kujawa Kujawa Enterprises, Inc.
  • “For several years I've used Focal Point materials and direct mail services with great success. The Focal Point team is easy to work with, and once our program is set up, it takes almost no time on my part. I recommend them if you're looking for an effective, efficient and easy direct mail program."

    Joel Wihebrink Wihebrink Landscape Management
  • “For over 12 years we have had the opportunity to work with the marketing/design team at Focal Point on a multitude of projects (postcards, billboards, folders, brochures, newsletters and much more), and the results are always the same – outstanding! We know we can count on quality design, quick turnaround, and Focal Point’s outstanding customer service with everything they do for us. Any garden center or landscape firm looking for help with their marketing will find it with the folks at Focal Point.”

    Ron Wilson Natorp’s
  • "Getting out a customer newsletter was always such a chore, it sometimes didn't happen. Focal Point changed that by providing a completely designed template that we edit and change any way we want. And they keep us on schedule. We especially like how they designed our custom newsletter to match our website. I definitely recommend this company."

    Peter van Stralen Sunshine Grounds Care
  • “Focal Point has been instrumental with marketing our business. It is so nice to have a marketing company that knows landscaping like they do, and that we can communicate with. Focal Point’s employees, the services and materials they provide, and the timing have all been excellent. And…they also have patience for us busy landscapers who know they need marketing but sometimes have to put it on the back burner. I always look to Focal Point to help me communicate with my clients and provide new and exciting ideas.”

    Daphne A. Vangelos Valley Landscaping, Inc.
  • “GrowPro (Focal Point) makes it easy for landscapers to market. They are creative, competent and easy to work with...not sure what else you could ask for. I recommend them highly to all the landscapers I work with, and my own landscaping company uses them as well.”

    Martin J. Grunder Jr.! Marty Grunder! Inc. and Grunder Landscaping Co.